SQLI signs partnership with Contentsquare
August 8, 2023 – SQLI Netherlands, a leading full-service digital experience agency, confirms its commitment to assisting clients in making meaningful decisions and optimizing their digital products. The partnership, established in July 2023, combines SQLI’s digital expertise with Contentsquare’s analytics insights, enabling European enterprises to unleash the best-in-class digital experiences for users.
Connecting Digital Experience Expertise with Customer Journey Data for a Better 360-Degree View of Customers
The partnership originated in a request from a SQLI Netherlands client seeking a more advanced analytics platform that went beyond the capabilities of Google. After researching different solutions on the market, Contentsquare was selected due to its unique analytical capabilities focused on improving digital customer journeys by highlighting friction points that frustrate customers or hamper brand success.The Contentsquare platform provides a wealth of understanding of the digital customer experience. It captures intricate customer journey data from websites and mobile apps to gauge performance and engagement of various components of CX, transforming this knowledge into actionable insights that empower businesses to optimize website and app performance, conversion rates, and unlock revenue streams.
This partnership will enable SQLI Netherlands to help European enterprises address the ever-evolving needs and expectations of today’s consumers and add value in terms of design, development, and continuous improvement for a seamless customer experience. Additionally, it will enable SQLI Netherlands to develop its “Insights as a Service” offering, designed to help businesses make informed decisions for significant impact.
“Our alliance with SQLI will unlock another level of customer understanding and change how businesses design and deliver frictionless experiences and deliver high value to their end customers.” says Jeroen Wierikx, Regional Vice President Benelux for Contentsquare. “Together we will provide an unmatched, qualitative view of CX to help brands innovate experiences that drive business and delight customers.”
“Our partnership with Contentsquare is a natural synergy. Their digital experience analytics platform seamlessly integrates with our digital marketing and commerce services, resulting in a powerful “Insights as a Service” offering for our clients.” confirms Mitchell Bakker, Business Unit Manager, Digital Marketing, Design & Insights at SQLI Netherlands.
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About SQLI Digital Experience: Founded in 1990, SQLI Digital Experience is a European digital services company that defines, builds and grows the digital business value of international A-brands. Technical and creative thinkers, their teams are committed to delivering meaningful and engaging experiences by leveraging technologies, methodologies, skills and creativity to get closer to the customer or user and capture their attention. They design, develop and deploy solid and high-performing architectures that improve business agility, increase efficiencies and facilitate business growth.
Their 2,100 employees are located in 13 countries: France, Switzerland, Luxembourg, Belgium, The United Kingdom, Germany, Sweden, The Netherlands, Denmark, Spain, Morocco, Mauritius and Dubai. In 2021, the SQLI Group achieved revenue of €245.9M. SQLI has been listed on Euronext Paris (SQI) since 21 July 2000.
https://www.sqli.com
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About Contentsquare
Contentsquare delivers the power to make the digital world more human. Its AI-powered platform provides rich and contextual insight into customer behaviors, feelings and intent — at every touchpoint in their journey — enabling businesses to build empathy and create lasting impact. A global leader in digital experience analytics, Contentsquare helps brands everywhere transform the way they do business, allowing them to take action at enterprise scale and build customer trust with security, privacy and accessibility. More than 1000 leading brands use Contentsquare to grow their business, deliver more customer happiness and move with greater agility in a constantly changing world. Its insights power the customer experience on over 1 million websites worldwide. For more information, visit www.contentsquare.com.
Media Contact:
Erica Ashner
Erica.Ashner@Contentsquare.com
