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3 min read
CEM Analytics: it’s not all about the UI
May Marketing Madness Usability Week, Post #24 By Gary Angel Co-founder, President & CTO, Semphonic. CEM Analytics tools provide a field-day for classic Web and UI analysts.
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- Analytics
3 min read
Eye Tracking vs. Mouse Tracking Analytics
Usability studies have been and continue to be a key method for testing and optimizing website usability. In this article we take a look into the relevance of eye and mouse tracking.
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3 min read
"The definitive method for conducting accurate eye-tracking on a massive scale at a fraction of the cost". Today, Contensquare's mouse tracking solution...